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Alaska Trivia

CW Tack & Western Wear STILL Alaska's Cowboy Store.

  • Writer: Alaska Means Business
    Alaska Means Business
  • 3 days ago
  • 2 min read

Updated: 1 day ago

In a place where the call of the wild meets the rhythm of rodeo life, CW Tack & Western Wear stands as a rugged cornerstone for Alaskans chasing the frontier spirit. For four decades, owners Charlie and Nancy Willis have outfitted generations of cowboys, cowgirls, and hardworking folks from their Wasilla store. Dubbed “Alaska's Cowboy Store”, CW Tack has earned its reputation as the go-to destination for fulfilling Western wear needs, boasting the largest selection of tack in the state. With shelves groaning under the weight of premium brands in work and western apparel, the store isn't just a shop—it's a tradition, where new boots tell stories of future Alaskan adventures and every purchase feels like a handshake with the Willis couple's unwavering dedication.

Step inside, and the sheer scale of CW Tack's huge inventory hits like a stampede: 900 pairs of boots ready to conquer muddy trails and icy arenas, alongside 600 cowboy hats perched like sentinels on display racks.


But it's the personal touches that keep customers coming back—literally, from as far away as Fairbanks, where long-haul drivers brave winter highways for the store's incredible customer service. Charlie and Nancy don't just sell; they serve, offering expert hat reshaping to breathe new life into cherished lids battered by the elements. Loyal patrons praise the store's knowledgeable staff and family-like vibe. In a world of click-and-ship convenience, CW Tack reminds folks that true gear—and the grit behind it—deserves a face-to-face fitting.


CW Tack remains an open invitation to all who wear the West on their sleeves. Swing by 991 South Hermon Road in Wasilla, or dial 907-376-2668, where a real-life human always picks up—no bots, just boots-on-the-ground helpfulness. The doors swing wide Monday through Friday from 10 a.m. to 6 p.m., Saturdays until 5 p.m., and stay shuttered Sundays for a well-earned breather. Whether you're restocking your saddle or reshaping a favorite Stetson, head online to cwtack.com or make the trek—because in Alaska's vast backyard, CW Tack and Western Wear is STILL Alaska’s Cowboy Store.

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